Process
Working closely with photographers and videographers I've created campaign ideas for a multitude of product launches. Once handed a specific product to create a campaign for I would develop a pitch to show the creative director for sign-off. Then when that was approved I would show the concept to the photographers and help set up the studio space and work with them to get the required shots. After that I would retouch the images myself and get to work creating the artwork. Then after one final pitch to the creative director I would mould the artwork to fit the various billboards and tabs on the company website and mark as ready to go.
Examples
Below are a few examples of campaign artwork created for Pro Direct Sport.